1. Who we are
Populique ("we", "us", or "our") provides product CGI, 3D visualization, and related creative services. This Privacy Policy explains how we process personal data when you visit populique.com or contact us about a project.
For privacy-related questions, email us at max@populique.com.
2. Data we collect
Depending on how you interact with us, we may collect:
- Contact details — name, email address, company name, and any information you include in contact forms, chat messages, or project briefs.
- Project information — references, CAD files, sketches, moodboards, and other materials you share for quoting or production.
- Usage data — pages visited, device type, browser, approximate location, and referral source, collected through analytics and hosting logs.
- Communications — records of emails and messages exchanged during sales or project delivery.
3. How we use your data
We use personal data to:
- Respond to inquiries and prepare quotes
- Deliver 3D visualization services under contract
- Improve our website, services, and client experience
- Send operational updates related to active projects
- Comply with legal, tax, and accounting obligations
We do not sell your personal data. Marketing emails are only sent where permitted by law and with appropriate consent where required.
4. Legal bases (GDPR)
If you are located in the European Economic Area, we rely on the following legal bases:
- Contract — to respond to requests and perform services you ask us to deliver
- Legitimate interests — to operate and improve our business, prevent abuse, and secure our systems
- Consent — where required for optional analytics, newsletters, or non-essential cookies
- Legal obligation — where we must retain records for compliance purposes
5. Sharing and processors
We may share data with trusted service providers that help us run our business, such as hosting (Vercel), email, analytics, payment, and file-transfer tools. These providers may only process data on our instructions and subject to appropriate safeguards.
We may also disclose information if required by law, to protect our rights, or in connection with a business transfer such as a merger or acquisition.
6. International transfers
Some providers may process data outside the Netherlands or European Economic Area. Where this occurs, we use appropriate safeguards such as Standard Contractual Clauses or equivalent mechanisms where required.
7. Retention
We retain personal data only as long as needed for the purposes described above. Project files and correspondence are typically kept for the duration of the engagement and for a reasonable period afterward for support, warranty, and legal purposes unless you request earlier deletion and we have no overriding obligation to retain them.
8. Your rights
Depending on your location, you may have the right to:
- Access, correct, or delete your personal data
- Restrict or object to certain processing
- Request data portability
- Withdraw consent where processing is consent-based
- Lodge a complaint with your local supervisory authority
To exercise these rights, contact max@populique.com. We may need to verify your identity before responding.
9. Cookies and analytics
Our website may use essential cookies required for security and basic functionality. If we enable analytics or marketing cookies, we will provide appropriate notice and, where required, obtain consent before placing non-essential cookies.
10. Security
We apply reasonable technical and organizational measures to protect personal data. No online transmission or storage system is completely secure, and we cannot guarantee absolute security.
11. Children
Our services are directed at businesses and professionals. We do not knowingly collect personal data from children under 16.
12. Changes to this policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page indicates when it was last revised. Material changes will be posted on this page.